Open Farm Pet
Open Farm is a premium pet food brand focused on thoughtfully sourced, nutritious food and treats for dogs and cats. During my time with the brand, I worked across digital and social design, helping bring new products to life while contributing to the visual personality and evolution of the Open Farm brand.
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Create engaging digital and social content to support product launches, campaigns, and ongoing brand presence.
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Develop email assets that feel informative, approachable, and distinctly Open Farm.
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Expand the brand’s visual language through personality-driven design.
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Designed Meta ads and launch creative for new products, including Open Farm’s pet supplement chews.
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Created email graphics, animated GIFs, social content, and other digital assets that brought more personality and movement to the brand.
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Developed custom, hand drawn illustrations that became part of Open Farm’s official brand guidelines, helping shape and strengthen its recognizable visual identity.
